[{"version":"15","task":"1","concept":"1","industry":"Education Services","business_model":"Customer: Our primary customer base is people who have an interest in paranormal studies. These individuals believe in supernatural phenomena and want to learn more about them.

Product or service: We offer online courses that discuss supernatural phenomena in detail. These courses cover topics such as ghost hunting, alien abduction stories, and cryptid sightings.

Main activities: We create and manage online courses, engage with paranormal communities to understand their learning needs, and continuously update our course materials based on new supernatural phenomena.","condition":"base3","probability":"low"},{"version":"15","task":"1","concept":"2","industry":"Education Services","business_model":"Customer: Corporations and businesses that need to train their employees on specific topics, such as leadership, management, technology or industry-specific skills, to improve their performance and productivity.

Product or service: Specialized corporate training programs, offered both online and on-site, tailored to meet the specific needs of a company and its workforce, with a focus on practical applications.

Main activities: Identifying client's training needs, developing custom training programs, coordinating with trainers, managing logistics for on-site training, and evaluating training outcomes for continuous improvement.","condition":"cot3","probability":"medium"},{"version":"15","task":"2","concept":"1","industry":"Brewers","business_model":"Customer: Craft beer enthusiasts who appreciate unique, locally sourced, and high-quality brews. They are willing to pay a premium for exclusive taste profiles and are interested in learning about the brewing process.

Product or service: Exclusive craft beers brewed in small batches using locally sourced ingredients. The product line includes a variety of unique flavor profiles that cater to the discerning tastes of craft beer enthusiasts.

Main activities: Sourcing local ingredients, brewing craft beer in small batches, hosting tasting events and workshops, and direct selling through a taproom or online platform.","condition":"cot3","probability":"high"},{"version":"15","task":"2","concept":"2","industry":"Brewers","business_model":"Customer: The customer is a pub, bar, or restaurant owner who wants to offer their customers a unique beer experience. They are seeking a reliable supplier of quality beers that their customers will love.

Product or service: The product is a B2B beer supply service that offers a wide range of beers, from classic lagers to unique craft beers. The company also provides personalised recommendations based on the client's customer profile.

Main activities: The main activities include brewing beers, managing orders, delivering beers to clients, and providing customer service. The company also offers staff training on beer types and serving techniques.","condition":"base3","probability":"high"},{"version":"15","task":"3","concept":"1","industry":"Consumer Finance","business_model":"Customer: Our target customers are individuals with low to moderate income who often struggle with managing their finances. These customers often lack the knowledge and tools to make informed financial decisions.

Product or service: We offer a financial education platform that provides courses on various topics like budgeting, investing, and debt management. The platform also includes tools to help users apply what they learn.

Main activities: Our main activities include content creation, platform development, and marketing. We also partner with financial institutions to offer exclusive deals and discounts to our users.","condition":"base3","probability":"medium"},{"version":"15","task":"3","concept":"2","industry":"Consumer Finance","business_model":"Customer: Our customer group is composed of individuals who frequently purchase luxury items but lack a consistent income. These customers are typically not creditworthy with traditional financial institutions.

Product or service: We offer a high-interest, short-term loan service for luxury items. Customers can receive instant loans based on the value of their luxury assets.

Main activities: Our activities involve assessing the value of luxury items, providing instant loans, and managing loan repayment. We also deal with asset repossession in case of non-payment.","condition":"base3","probability":"low"},{"version":"15","task":"4","concept":"1","industry":"Apparel Retail","business_model":"Customer: Busy professionals who value convenience and time efficiency, looking for a personalized shopping experience. They want high-quality, stylish apparel but don't have the time to search for it themselves.

Product or service: A subscription-based personal styling service. Subscribers receive a monthly box of clothing and accessories tailored to their preferences and lifestyle.

Main activities: Working with stylists to understand customer preferences, curating personalized boxes, managing subscription services, handling returns and exchanges, and maintaining customer relationships.","condition":"cot3","probability":"medium"},{"version":"15","task":"4","concept":"2","industry":"Apparel Retail","business_model":"Customer: High-income individuals who value exclusivity and luxury in their clothing. They are willing to pay a high price for apparel that is not mass-produced and has a luxury status.

Product or service: Extremely expensive, limited edition clothing pieces that are only available for purchase for a short period. Each piece is made from high-end materials and is designed to be a statement piece.

Main activities: Designing and producing high-end, limited edition clothing, creating a sense of exclusivity through marketing and branding, and managing the logistics of a time-limited sales model.","condition":"base3","probability":"low"},{"version":"15","task":"5","concept":"1","industry":"Application Software","business_model":"Customer: Individual consumers who want to manage their personal finances and investments more effectively.

Product or service: A user-friendly personal finance application that helps users track their expenses, savings, debts, and investments. It will provide financial insights and personalized advice based on the user's financial habits and goals.

Main activities: We will develop the app, ensure its security and privacy, provide customer support, and continuously update the app to incorporate new features and improvements. We will also conduct market research to understand user needs and behavior.","condition":"base3","probability":"high"},{"version":"15","task":"5","concept":"2","industry":"Application Software","business_model":"Customer: Our customer base is composed of individuals seeking personalized alarm clock applications. These individuals likely have irregular schedules and require a more adaptable alarm system.

Product or service: Our product is an alarm clock application that is tailor-made for each customer's unique schedule. However, the customization process is complicated and time-consuming.

Main activities: Our main activities involve coding, debugging, and maintaining the application. We also interact directly with customers to understand their schedule and customize their alarm clock.","condition":"base3","probability":"low"},{"version":"15","task":"6","concept":"1","industry":"Commercial Printing","business_model":"Customer: Local restaurants and cafes that need a regular supply of menus, flyers, or other promotional materials printed, often on short notice or in small quantities.

Product or service: A subscription-based service where restaurants and cafes can get their promotional materials printed and delivered on a regular basis. Additional prints outside of subscription are at a premium.

Main activities: We print and deliver promotional materials based on the subscription plan chosen by the customer. Additional orders are processed and delivered at a premium rate.","condition":"cot3","probability":"low"},{"version":"15","task":"6","concept":"2","industry":"Commercial Printing","business_model":"Customer: Authors and publishers seeking high-quality, cost-effective printing solutions for their books, magazines, or other publications, whether they require short or long print runs.

Product or service: A comprehensive publication printing service, offering both on-demand and bulk printing with a variety of binding and finishing options to cater to authors and publishers.

Main activities: Maintaining relationships with authors and publishers, ensuring high-quality printing and binding, offering flexible print runs, and providing shipping and distribution services.","condition":"cot3","probability":"high"},{"version":"15","task":"7","concept":"1","industry":"Passenger Ground Transportation","business_model":"Customer: Tourists who are visiting a city and want to explore it at their own pace, looking for a service that provides a flexible schedule, knowledgeable guides, and a variety of routes.

Product or service: An on-demand hop-on hop-off city tour service that provides a mobile app for easy scheduling and real-time tracking of buses, offering flexible city touring.

Main activities: Routing and scheduling city tours, providing tour guides, maintaining real-time tracking of buses, updating the mobile app with reliable information.","condition":"cot3","probability":"medium"},{"version":"15","task":"7","concept":"2","industry":"Passenger Ground Transportation","business_model":"Customer: Commuters and professionals in urban areas who require an affordable, convenient and eco-friendly mode of transportation for their daily commute.

Product or service: Subscription-based electric bike sharing service that allows users to pick up and drop off bikes at numerous docking stations throughout the city.

Main activities: Maintenance and distribution of electric bikes, creation of user-friendly app for bike booking, location tracking and payment, and building partnerships with local authorities for docking station locations.","condition":"base3","probability":"medium"},{"version":"15","task":"8","concept":"1","industry":"Movies & Entertainment","business_model":"Customer: Young adults and college students who are passionate about indie films and documentaries. They value unique, thought-provoking content and are willing to pay for quality productions.

Product or service: A subscription-based streaming platform that hosts a curated selection of independent films and documentaries from around the world, with an emphasis on emerging filmmakers.

Main activities: Acquiring indie films and documentaries, curating a diverse content library, maintaining the streaming platform, engaging with subscribers, and promoting emerging filmmakers.","condition":"cot3","probability":"medium"},{"version":"15","task":"8","concept":"2","industry":"Movies & Entertainment","business_model":"Customer: Film enthusiasts who desire to own a piece of their favorite movies, whether it's clothing, accessories, props, posters, or other memorabilia related to popular films.

Product or service: An eCommerce platform dedicated to selling officially licensed movie merchandise, allowing fans to purchase authentic items from a wide range of films.

Main activities: Securing licensing agreements with film production companies, sourcing and selling high-quality merchandise, handling customer orders and deliveries, and managing customer service and returns.","condition":"base3","probability":"medium"},{"version":"15","task":"9","concept":"1","industry":"Health Care Equipment","business_model":"Customer: We aim to serve the rapidly decreasing population of traditional farmers, who live in remote areas and often have limited access to healthcare.

Product or service: We are developing a high-end, artificially intelligent healthcare robot that can perform basic medical procedures, which is over-engineered and prohibitively expensive for this market.

Main activities: Our activities include the development and production of these healthcare robots, direct selling to farmers, and providing complex support and maintenance services.","condition":"base3","probability":"low"},{"version":"15","task":"9","concept":"2","industry":"Health Care Equipment","business_model":"Customer: Health-conscious consumers who prioritize their well-being and are interested in monitoring their health using home-use health care devices. These individuals are likely to have disposable income and value innovation and convenience.

Product or service: Innovative home-use health care devices like blood pressure monitors, glucose monitors, and wearable health trackers that provide accurate health data and are easy to use for individuals.

Main activities: Creating user-friendly devices, focusing on digital marketing to reach potential customers, establishing partnerships with health and wellness influencers, and offering excellent customer service.","condition":"cot3","probability":"high"},{"version":"15","task":"10","concept":"1","industry":"Food Retail","business_model":"Customer: Ethical consumers who care about the social and environmental implications of their food choices and are willing to pay a premium for sustainability and transparency.

Product or service: A range of organic, fair-trade, and locally sourced products under our own private label, with detailed information about their origin and impact.

Main activities: Develop relationships with sustainable farmers and producers. Carry out rigorous product testing and quality control. Market and sell products in our retail stores and online.","condition":"base3","probability":"medium"},{"version":"15","task":"10","concept":"2","industry":"Food Retail","business_model":"Customer: Busy urban professionals who value convenience and quality, and are seeking healthier food options but lack the time to prepare meals from scratch.

Product or service: A subscription-based service providing weekly deliveries of pre-portioned, fresh ingredients and recipes for healthy meals that can be prepared in under 30 minutes.

Main activities: Sourcing fresh, quality ingredients, designing easy-to-follow recipes, packaging and delivering meal kits to customers' doorsteps, and maintaining a user-friendly online platform for subscriptions and customer service.","condition":"base3","probability":"high"}]